![EFFECTS OF MARKETING MIX, COUNTRY OF ORIGIN IMAGE, ETHNOCENTRISM AND ANIMOSITY ON CHINESE SMARTPHONES' BRAND IMAGE IN MYANMAR | Semantic Scholar EFFECTS OF MARKETING MIX, COUNTRY OF ORIGIN IMAGE, ETHNOCENTRISM AND ANIMOSITY ON CHINESE SMARTPHONES' BRAND IMAGE IN MYANMAR | Semantic Scholar](https://d3i71xaburhd42.cloudfront.net/3c4b3851faada0d40b71ff4a1028eaa59040f883/7-Figure1-1.png)
EFFECTS OF MARKETING MIX, COUNTRY OF ORIGIN IMAGE, ETHNOCENTRISM AND ANIMOSITY ON CHINESE SMARTPHONES' BRAND IMAGE IN MYANMAR | Semantic Scholar
![EFFECTS OF MARKETING MIX, COUNTRY OF ORIGIN IMAGE, ETHNOCENTRISM AND ANIMOSITY ON CHINESE SMARTPHONES' BRAND IMAGE IN MYANMAR | Semantic Scholar EFFECTS OF MARKETING MIX, COUNTRY OF ORIGIN IMAGE, ETHNOCENTRISM AND ANIMOSITY ON CHINESE SMARTPHONES' BRAND IMAGE IN MYANMAR | Semantic Scholar](https://d3i71xaburhd42.cloudfront.net/3c4b3851faada0d40b71ff4a1028eaa59040f883/9-Table1-1.png)
EFFECTS OF MARKETING MIX, COUNTRY OF ORIGIN IMAGE, ETHNOCENTRISM AND ANIMOSITY ON CHINESE SMARTPHONES' BRAND IMAGE IN MYANMAR | Semantic Scholar
![The marketing mix easily explained: product, price, people, promotion, publicity, place, process. | The World of English The marketing mix easily explained: product, price, people, promotion, publicity, place, process. | The World of English](https://www.english-culture.com/wp-content/uploads/2015/05/marketing-mix-image.jpg)